New book for dirt-world contractors
Become the best-known dirt-world company in your market.
Land It in the Dirt World is the exact system we use to help land clearing, excavation and demolition contractors get found online, win better jobs and stop depending on referrals alone. We wrote it all down.
Who this book is for
Written for people who run equipment for a living.
For the owner who wants to understand marketing before writing a check to an agency. The operator tired of buying recycled leads. The next-generation owner taking over the family business who knows the old referral game isn't enough anymore.
It's also for the contractor who's already busy but knows the work is lumpy: one month the schedule is packed, the next the phone goes quiet. This book is about building a steady stream of the right jobs, so you're not at the mercy of word of mouth or the season.
Whether you run one machine and want your first commercial contract, or a yard full of equipment and a team to keep busy, the goal is the same: become the name people think of first when there's dirt to move. You don't need to be a marketing expert. You just need to put a few proven systems to work and let them compound.
- Owning Google and AI Overviews in your service area, so you show up when local buyers search
- Turning your website into a 24/7 estimator and lead machine
- Running paid ads that bring in real jobs instead of tire-kickers
- Building a brand competitors can't undercut on price alone
Stop buying bad leads. Build a brand people call first.
Get the playbook built specifically for the dirt world. Want copies for your event or association? Josh can bring them.
Rather have us run the playbook for you?
Tell us where you work and what jobs you want more of. We'll show you what's possible in your market on a free strategy call.